The study of the creation and use of pastiche on the“global warming”poster design

[[abstract]]The effect that the “pastiche style” attempts to achieve is to breakthrough the “authentic and original” concept in traditional and contemporary arts by taking pictures to decompose the myth. As a result, the “pastiche” is also regarded as a “counter” cultural style. It has become a more and more common phenomenon and normality in post-modern life. Based on the proper concerns about the public issues and the warming-related scientific theories, this study aimed to discuss the definition and characteristics of the pastiche through the interaction between pastiche and original work of the poster design creation model, and develop a new illustration form and visual message delivering style in order to understand the possible use and presentation of the “pastiche style” on the poster design creation. This study mainly focused on the discussions of three topics: (1) Through the literature review, this study comprehended the scientific theories of warming such as the causes, impacts and corresponding measures and then analyzed the development and definition of the pastiche and relevant cases to prove that “pastiche style” possesses many post-modern characteristics including absurdity, taunts and game-based, which represent the post-modern counter culture spirit. (2) After the collection and analysis of the posters related to the warming issue, this study further explored the selection of the pastiche samples and the similarity and difference between the pastiche and original works to prove the characteristics of the “pastiche” theory. (3) Through the creation of poster, this study attempted to apply the ironic and mimic methods to decompose the classical pictures and photos that already have a fixed impression. With the similarity to the original work, this study further created the general culture and delivered the meaning of irony through the decomposition of fixed impression of the classical works or pictures to effectively apply the characteristics of the “pastiche style”. It is hoped to impress people and echo people’s deep thoughts by presenting the “ironic” characteristic of the poster creation. The relationship between the pastiche and original works is very obscure and strange because the original work must be identifiable. In addition, the completion of the poster creation has experienced two major characteristics “uncertainty” and “internality” to present the visual expression with both conflicting and compromising characters. Finally, after the collection and analysis of the “pastiche style” cases, this study concluded 6 major characteristics of the “pastiche style” including the parasitism, independence, originality, irony and generalization, and proved that the “pastiche style” can not only present the post-modern counter cultural spirit but is also characterized by many of the post-modern characters such as irony, mixed-type, revelry and performance, which is considered a feature of the post- modern culture.